Blog

Wait! Don’t trash that egg sandwich. There’s an artist who can use it in her next contemporary fresco. And if you’re not going to reuse that screw. . .hand it over. Andrew Meyers might want it for his portrait of Princess Di.

As a seasoned interior designer or architect, you have a challenging job. You must balance art and science with the precise and subjective demands of each project. Not to forget the business aspects, as well.

How much is it worth to have consumers dance with your brand? Is this even possible? After all, a brand is not a physical entity. Advertising mogul, David Ogilvy, called the brand “the intangible sum of a product’s attributes.” How can consumers dance with that?!

Birth fascinates people. Whether it’s a baby or the birth of a new day via a gorgeous sunrise, we are inspired by these experiences of new creations. Recently, I watched people staring into the Massivit 1800 as it worked.

Brainstorming sessions are core to the creative process of advertising agencies and brand marketing teams when it comes to the birth of a new campaign. During these sometimes volatile sessions, creative thinkers ask, “What if?” Their initial ideas tend to be unlimited and unbound.

The automotive industry has always been at the forefront of material innovation. From the early days of steel and aluminum to today’s modern materials, it’s a sector that never stops evolving.

A television game show in America placed a young child in front of two piles of money. One was a stack of green bills. The other was a mound of shiny pennies.

Fast production